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by Yvonne Zacrosse. Posted on April 28, 2017

AFTER A FEDERAL APPEALS COURT upheld a federal judge's February ruling to block Anthem's $48 billion acquisition of Cigna, Anthem has announced they are rebranding the company as "National Anthem." A company spokesperson stated that the new name will "proudly portray our coast to coast presence, and provides exciting new opportunities for product promotion at the start of virtually every sporting event in the country, and even during international competition award ceremonies such as the Olympics."

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by Maxine Debuque, Phd. Posted on April 28, 2017

SEEKING A STRATEGIC RESPONSE to market pressures for value based care, and political pressures on high pricing, major specialty pharmaceutical companies are embracing a new "artisanal prescription" movement, that places a preference on perception of intrinsic value as opposed to more mundane economic concerns.

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by Philip K. Lamure. Posted on April 28, 2017

FACING LINGERING NEGATIVE PUBLICTY that has impacted company earnings, United Airlines has decided to diversity into other service lines, including a new outsourced hospital discharge planning unit that can "actually leverage some positives out of this situation," according a company spokesperson for the new unit. They added that "for fully booked hospital units facing overwhelming logistical hurdles in patient placement, our decades of experience in resolving overbooked accommodations can readily be put to use.

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